Will the AI replace my front desk?

No. The AI handles the volume — repeated rate enquiries, pre-arrival info, FAQs, simple concierge requests — so your front desk handles the meaningful guest interactions: check-in itself, problem resolution, special requests, complaints.

What about my PMS or property management system?

Waaru integrates via REST API or webhook with most modern PMS systems. For properties on Google Sheets or no PMS, Waaru can be the single source of truth for WhatsApp bookings and writes back to a sheet you already use.

How does the AI handle multi-language guests?

The AI replies in the language the guest wrote in — English, Hindi, Hinglish, and major Indian languages. The same agent handles a Hindi-speaking domestic guest and an English-speaking international guest without configuration.

Will Meta let me send marketing offers to past guests?

Yes — with explicit opt-in (which check-in usually provides). Waaru tracks opt-in source per guest and respects opt-outs automatically. Marketing templates require Meta approval; Waaru handles the submission inside the dashboard.

Does this work for hostels and serviced apartments too?

Yes — the same workflows (enquiry, booking, pre-arrival, in-stay, post-stay) work across hotels, hostels, serviced apartments, and resorts. Templates ship pre-built for each.

What's the typical ROI?

Most properties break even at 2–3 additional direct bookings per month. Properties that route most enquiries through Waaru typically see 10–20 additional direct bookings per month within 60 days, plus higher review volume and lower front-desk load.

Growth plan. Includes full AI, broadcasts, inbox, integrations. Meta conversation fees billed by Meta at 0% markup. Founding members get extended free access.

WhatsApp for hotels

Every booking enquiry answered. Every direct booking saved.

Independent hotels and boutique stays lose 15–22% of booking revenue to OTA commissions. Most of those bookings start as WhatsApp enquiries the front desk couldn't respond to fast enough. Waaru answers the enquiry, takes the booking inside WhatsApp, and runs the entire guest journey from pre-arrival to post-stay review.

In one line

WhatsApp automation for hospitality handles booking enquiries, direct booking confirmations, pre-arrival messages, in-stay concierge requests, and post-stay review collection. Waaru's AI handles guest questions the front desk can't be on top of 24/7.

No credit card. No commitment.

15–22%OTA commission saved per direct booking

24/7Reply coverage, even at 2am

2–3 bookings/moTypical break-even threshold

Native formsIn-chat booking via WhatsApp Flows

The problem

Why most hotel WhatsApp enquiries end on Booking.com.

A guest messages your WhatsApp at 10pm asking 'do you have a room for two nights starting Friday with a balcony?'. The front desk is closed. By morning, the guest has booked on Booking.com for the same property at the OTA-marked-up rate, and you pay 15–22% commission you didn't need to pay.

Front desk staff can't reply at 10pm, 2am, or on weekends.
Even during the day, the same five rate questions get copy-pasted dozens of times.
Pre-arrival info (check-in time, directions, key collection) requires manual messages to every guest.
Review requests are inconsistent — and inconsistent review volume sinks your Google ranking.

Chapter 01

Booking enquiry — answered, qualified, booked.

A guest messages your WhatsApp. The AI greets, asks check-in date, check-out date, number of guests, and room type via a WhatsApp Native Flow (in-chat form). If you have availability, the AI confirms rate and offers booking. If you don't, the AI offers alternative dates from your calendar or a similar property. When the guest confirms, the AI takes the booking (via Razorpay payment link), updates your PMS or Google Sheet, and sends a confirmation message with check-in details. The whole flow runs without front desk involvement.

Chapter 02

Pre-arrival check-in details.

24 hours before arrival, every guest receives a WhatsApp message with directions, check-in time, key collection instructions, parking details, and a link to a digital check-in form. Reduces front desk calls in the morning, smooths the arrival experience.

Chapter 03

In-stay concierge — the AI handles the boring stuff.

Guests message your number from their room asking for housekeeping, room service, late checkout, transport, restaurant recommendations. The AI routes housekeeping requests to housekeeping, food orders to the kitchen, transport to reception, and FAQs (wifi password, pool hours, breakfast time) it handles directly. No staff member has to watch WhatsApp constantly. Requests appear in the relevant team's inbox already classified.

Chapter 04

Post-stay review collection.

24 hours after checkout, send a personalised thank-you message with the guest's name, stay dates, and a direct link to your Google Business Profile or TripAdvisor. Reviews requested at the right moment, with friction removed, drive 2–3x the review volume of manual processes. Google ranking follows review velocity, not just average rating.

Chapter 05

OTA re-engagement — convert past OTA bookings to direct.

Import the contact list of guests who previously booked you via OTA (most properties have this from check-in records). Send a periodic WhatsApp offering a direct-booking discount for their next stay. Over time, the channel relationship shifts from OTA to direct WhatsApp — which compounds commission savings.

FAQ

Questions worth answering.

Yes — Waaru uses WhatsApp Native Flows (in-chat forms) to capture booking details and Razorpay payment links to take payment, all inside the WhatsApp conversation. The guest never leaves WhatsApp. Confirmation is sent automatically.

Keep reading.

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