Waaru
Lead qualification

Every lead qualified in seconds. No lead untouched.

Inbound WhatsApp leads from ads, portals, website forms, and walk-ins all land on Waaru's AI agent. Within seconds, the lead is asked the right qualifying questions, scored against your criteria, tagged in your CRM, and routed to the agent who should close it — or filtered out so your team only sees what's worth their time.

No credit card. No commitment.

Chapter 01

Auto-qualification on first message.

The AI greets, asks the qualifying questions you configured (budget, timeline, requirement, decision-maker, location), and captures the answers via in-chat WhatsApp Native Flow forms. Forms complete at 2–3x the rate of web forms. The lead is qualified before a human looks at the inbox.

Chapter 02

Custom scoring — your criteria, not generic BANT.

Configure scoring rules per workspace. Budget weighting, timeline weighting, fit weighting, geography weighting. Score a lead 0–100 automatically. Hot, warm, cold tags flow to your CRM.

Chapter 03

Auto-routing — the right agent, every time.

Routing rules on score, geography, language, product interest, agent capacity. The hot lead reaches the senior closer; the warm lead enters a nurture sequence; the cold lead exits silently without wasting an agent's time.

Chapter 04

CRM sync — HubSpot, Pipedrive, Zoho, custom.

Qualified leads write to your CRM in real time — contact created, deal opened, lifecycle stage set, owner assigned, qualification answers stored as custom fields. Activities (every message, every status change) flow into the timeline.

Chapter 05

Follow-up sequences — every lead, every time.

Leads that don't close on the first conversation enter a multi-touch follow-up sequence. Day 3, day 7, day 14. Sequence stops automatically on reply or opt-out. Consistent follow-up across every lead, without depending on a team member to remember.

FAQ

Questions worth answering.

Yes — any portal that pushes a lead to WhatsApp (or to a CRM / sheet Waaru can sync) is qualified within seconds of arrival.

Ready to ship a WhatsApp flow that doesn't break?

Apply for founding access. No credit card. Cancel anytime.

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