Embedded signup is Meta’s hosted flow for connecting a WhatsApp Business Account and number to business software. The steps depend on whether you have a new number, an existing Cloud API number, a provider-hosted number, or an eligible WhatsApp Business app number. Account access, verification, and sender eligibility determine what you can complete.
Before you connect a number, identify where it is used today and who owns the Meta account. This guide explains the connection choices. The linked Waaru guide gives you the exact dashboard steps.
Meta hosts the account-selection and permission steps. Your platform starts the appropriate flow, then confirms the account and number you selected. A completed popup is one part of setup. Registration, account eligibility, templates, and message delivery may still need checks.
The platform starts the connection path for your number. Meta asks you to select the relevant business assets and approve permissions. The platform then confirms the exact account and number.
New-number setup, existing Cloud API access, provider migration, and Business app coexistence have different requirements. A two-step verification PIN is also different from an SMS or voice code. Follow the linked Waaru connection guide for the dashboard steps, then test inbound delivery and an eligible reply.
Check the sender connection, inbound delivery, and an eligible reply. Confirm template approval before business-initiated sends. Business verification, display-name review, quality state, and messaging limits remain separate checks. Test consent, opt-outs, and the first workflow before sending a campaign.
There is no guaranteed completion time. The path depends on existing account access, number registration, verification, and Meta eligibility. Confirm connection and message delivery before treating the setup as complete.
Personal WhatsApp and WhatsApp Business app numbers need different handling. Before changing or deleting an account, confirm the supported route for your number. Eligible Business app numbers may use the app connection path; a new business number is another option.
Meta message charges and any software fees are separate from connecting an account. Waaru’s platform is free. Public signup is open. AI features are paid separately. Check Meta’s current rate card when budgeting messages.
Confirm that the selected account belongs to your business and review the permissions you grant. Moving providers can require migration steps and eligibility checks; it is not always a matter of running signup again.
Follow the eligibility and verification requirements shown for your account. Successful signup does not guarantee immediate messaging access, higher limits, or a verified badge. Check the sender state before sending.
Research notes
Embedded signup creates/connects a WABA, registers the number via OTP, and grants the platform messaging permissions; WABA ownership remains with the business's Meta portfolio.
Meta: WhatsApp embedded signup documentation · Accessed 4 July 2026
About the author
AI and full-stack engineer
Tanay builds production AI systems, agent workflows, and the full-stack software around them. His work focuses on reliable state, recovery, and human handoff.
Connect your number in Waaru
Choose the setup for a new number, existing API number, provider move, or supported Business app connection.
What is the WhatsApp Business API?
Start here if the API itself is new to you.
How to get the WhatsApp verified badge
The step after signup: verification and the badge.
How to migrate from Wati
Embedded signup is also how platform switching works.
WhatsApp Business API hub
Capabilities, setup, and pricing in one place.
Put this into practice on your own number.
The platform is free. AI features are paid separately.
